Manager, Direct Response and Digital Fundraising

The Greater Miami Jewish Federation seeks a dynamic and motivated professional to initiate and lead our donor acquisition and retention efforts through a community campaign.

This new role will focus on leveraging technology to educate, acquire, engage and retain donors at the community campaign level (donors of less than $1000 and prospects). The ideal candidate will be donor centric, taking contributors on a journey from education to acquisition to retention to loyalty. This position plays a vital role in the Federation’s goal of increasing the donor base.

This professional will serve as the leader for a cross-departmental team with Financial Resource Development, Data/Technology and Communications. The ideal candidate will possess strong analytic skills, be detail oriented, and work well both independently and in a collaborative environment. 

Specific responsibilities may include:

• Overseeing and enhancing direct marketing, telemarketing, and texting efforts with emphasis on deploying A/B tests to maximize results
• Analyzing data and trends and using findings to inform strategies and decision-making
• Serving as a collaborative partner to facilitate smooth fundraising and proper data management and information sharing between departments
• Identifying, cultivating, soliciting, and stewarding gifts from current and prospective donors, with a strong focus on retaining and upgrading existing donors and acquiring new donors
• Collaborating with Federation divisional leadership to create and implement fundraising strategies for donors giving $18 - $999
• Spearheading the development and execution of automated workflows triggered by donor behaviors with continuous assessment and management
• Leveraging existing technology suite to identify cohorts of high-priority efforts and targeted groups
• Creating and developing platform notifications to support campaign professionals in their day-to-day fundraising activities
• Developing and executing strategies for donor lead generation and nurturing through digital channels
• Serving as lead professional for annual Super Sunday phone-a-thon
• Coordinating Federation professional engagement in Community Campaign, including monthly Staff Phone-a-thons, Summer Competition, and other targeted efforts that leverage existing Federation professional relationships and audiences
• Actively recruiting volunteer solicitors, and motivating and monitoring their assignments
• Supporting, coordinating and recruiting for Federation events and programs

Skills: 

• Proficiency in database management/CRM systems such as Blackbaud and Salesforce
• Knowledge or ability to learn queries, imports and exports and other super-user type functions
• Proficient in Microsoft Office applications (Word, PowerPoint, Teams). Excellent Excel skills, including the ability to filter, sort, clean and extract data.
• Understand best practices of non-profit fundraising with an emphasis on direct mail and digital fundraising strategies
• Use of workflow automation tools, such as Zapier, a plus
• Customer service and donor-relations skills: proven ability in creating strategies to cultivate prospects and channel donor engagement leading to greater charitable support
• Highly organized and able to manage multiple tasks at any given time in a fast-paced environment
• Strong communication, interpersonal and writing skills
• Demonstrated ability to work effectively as a leader and as part of a team
• Proven ability to work collaboratively and effectively with peers in the organization whose support is needed for success
• Self-starter with strong organizational skills and attention to detail
• Capacity to manage and organize information confidentially
• Seek efficiencies in existing processes and execute process improvement initiatives
• Flexibility to work evenings and weekends when necessary

Education & Experience:

• Bachelor’s degree in relevant field
• Three to five years of experience in community organizing and financial resource development
• Demonstrable knowledge of Jewish history, tradition, culture and community is a plus

Salary is commensurate with experience.

The Greater Miami Jewish Federation is an Equal Opportunity Employer.

For more information or to apply to the position, please contact Shayna Weiss, Major Gifts Officer, at sweiss@gmjf.org or (786) 866-8488.